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Archive for 'traffic'

Top 10 Reasons Why You Shouldn’t Choose That SEO Agency.

Sunday, October 18th, 2009 at 2:32 pm  
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In order to achieve significant results, an effective SEO strategy must involve the website’s content, optimising the texts, HTML, information distribution and site architecture in order to make the website content more visible and relevant.

A simplistic approach usually means troubles, or rather, a waste of money. Here is my list of top ten of ways to detect that the people sitting in front of you might not be a serious partner to make your online business grow.

1. Here is your “Top 50″ “Top 100″ or “Guarantee positioning” package.
Yeah..really…

There is no way of predicting which position any given site can reach on any search engine for any keyword. The actual ranking of a site is a function of a number of ever-changing interactions which are not in the hands of the search engine agency. Besides the engines themselves periodically changing their ranking logics, in this very second there are hundreds of websites and search engine agencies working hard to improve their positioning for the keyword “London hotel”. How can you honestly ensure you will rank at the top of them?

And moreover… who cares? The position of a given keyword is NOT the objective of a SEO activity. Nor it is a paramether to measure your online success. The number of top rankings for over-inflated keywords is not going to affect your EBITBA. Conversions and CPA are.

A serious search engine agency will rather get committed on the quantity and quality of traffic (conversions!), and to bring you tangible sales leads (and should be able to give you more clever advices then just try to get your traffic from the same old 50 obvious keywords).

2. We don’t do doorway pages. These are “landing pages”.
BMW used to think it didn’t make much difference. Then, its website completely disappeared from Google. Search engines can discriminate between proper landing pages and spamming, and can ban you in a second, making all your investments go up in smoke. Be sure landing pages are what they should be, an informative landing enviroment which is fully integrated in your navigation and content structure.

3. SEO is just about throwing in in some metatags.
Meaning:”We do have a feeling that there are other key factors…off-the page elements such as blogs, social bookmarking, press releases, viral content, advanced link popularity and linkbait are just as important as metatags for search engines, but actually, we haven’t got a clue of how to do that stuff.”

4. It’s ok to spend 95% of your online budget on pay-per-click.
Meaning:”Getting you your fair share of traffic from SEO might take a bit more effort on our side and we do not really care about your distribution costs”.

5. PPC is more controllable than SEO.
Meaning:”Achieving and tracking SEO results seems kind of hard, let’s do some ppc advertising instead”.

6. We guarantee you get ranked in 15 days.
Option 1:”No, not in Google really, just in 20.000 obscure search engines.”

Option 2: “We will get you a top position in Google for ‘design luxury yet budget accomodation providers in the tundra’ (with exact phrase match)”.

7. We only specialize in search engines.
Meaning: “What happens when a user arrives to your site is not our business and we don’t understand much about usability or what it takes to generate a booking on a travel website”.

8. Yeah, we are a web agency but will do the search engine for you.
Sounds like: “I’ve been plumber for the last 30 years, but I will fix with your electrical system for some extra cash”.

9. You don’t need to do any work on your website.
Meaning:”Deleting that annoying flash intro page would destroy the user experience. And adding some interesting content is not necessary. Not that many people really use search engines to book their travel anyway”.

Hint no. 10 is open for discussion: post your comment and contribute to the black list on blog.relactions.com

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Top 7 Powerful Linking Techniques That Rocket Your Website To The Top

Sunday, October 18th, 2009 at 2:32 pm  
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Webmasters put in a tremendous amount of effort to increase the Link Popularity and Page Rank of their Websites. To succeed in your efforts you have to find ways and means of getting the links the Search Engines love and not links which can even be detrimental to your very efforts to increase link popularity. In fact obtaining links from certain sites can even get your website penalized.

Once you know the links the Search Engines love and appreciate you can concentrate all your efforts to obtain those links. Let us see what these links are.

1. If you have unique content and excellent resources in your website, other websites will link to your site, thereby giving you a one-way inbound link which is much appreciated by the search engines. Search Engines and visitors also like fresh content so updating it regularly enhances the popularity of your site even further.

Again if the site linking to your site is relevant to your site and is of high PR, then the search engines will give high weightage to that link. So it is quality and not quantity that matters.

2. The craze today to increase link popularity is to write articles and submit them to Article Directories, Article Distributors and Article Banks. This is a great way to obtain one-way inbound links through your embedded link in the Resource Box of your article. These articles are again published by webmasters who are in the look out for good content to enhance the quality of their websites thus creating a viral effect. This is a great way to increase link popularity.

Good quality articles displaying your expertise have every possibility of being published by authoritative sites thereby giving a quality link and good traffic as well. To obtain the maximum benefit from these inbound links, you should ensure that wherever possible your link is an Anchor text with one of your keywords in it.

3. It is often been said in recent times that Reciprocal Linking is dead. This is not quite true. It is known that Search Engines do not appreciate reciprocal links if your site depends solely on reciprocal links. This is because search engines have found out that there are dubious methods of obtaining links to increase link popularity. Search Engines do appreciate reciprocal links if you exchange links with relevant quality websites. Rather than linking with several high ranking irrelevant websites, it is better to obtain reciprocal links from a few relevant sites of quality, which will indeed be valuable back links.

4. Search Engines recognize and do appreciate links from good quality Directories. Hence to increase link popularity and page rank, you have to submit your site to these directories. There are both free and paid submission directories.

There are also good secondary Search Engine friendly directories where you can list your site for free, by paying a fee or by providing a reciprocal link.

5. Another method of obtaining a One-way Inbound link is to offer to write testimonials of products you have successfully tested or used and requesting the vendor to allow you to have a link back from the testimonial to your website.

6. Writing and releasing press releases on a regular basis whenever there are new promotions or major changes in your business can also be a source of good links and traffic too.

7. Participating in Discussion Forums especially in your area of expertise and including your link in the signature; posting useful and interesting comments in Blogs along with your URL, are ways of obtaining one-way links that will increase link popularity.

Successful implementation of these techniques will bring you the rewards you have been dreaming of, such as a high page rank, a surge in traffic and a tremendous increase in sales that will leave your competitors behind.

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Setting The SEO Record Straight

Sunday, October 18th, 2009 at 12:52 pm  
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With the escalating costs of PayPerClick Marketing, many people are turning back to SEO to supply them with traffic from the organic search engine results. At first the SEO arena seems to be so arcane and technical that they have little hope of achieving any significant results, but nothing could be farther from the truth.

The fact is that anyone can get real, lasting organic search engine results by building high pr backlinks with appropriate keywords or keyword phrases used as anchor text. You may have heard otherwise, so let’s discuss a few of the reasons given to discourage the novice…

The site where the backlink is posted must be relevant to your site, or the value is very limited.

Google, as well as the rest of the search engines are aware that people with varied interests will want to link to your site. Nobody has any control over the way that backlinks spread across the internet. The fact is they want to see a wide array of backlinks from a wide variety of websites.

High PR Sites don’t necessarily have High PR (PageRank) on the pages where your links appear so they carry little or no SEO “Juice”.

The SEO Juice does in fact carry to interior pages. Web 2.0 Communities are some of the best sites to look for, and their profile pages may not carry the same PR as the root domain, but the juice is still there. Your results will show this. And again, the Community itself need not be relevant to your own website.

Google’s own backlink checker will not show most of these backlinks, so they don’t count in Google’s results.

Google’s backlink checker doesn’t acknowledge most of the backlinks that their algorithm does, and the algorithm is all that matters, as it is what produces the organic SEO results. Try using the Yahoo! Site Explorer tool. It will also miss some but will give you a much clearer picture of how many backlinks are showing up in your sites as well as your competitors.

The sites that show up on Google’s first page have thousands of backlinks, and there is no way to compete!

Some of them do have literally thousands of inbound links, but not all that many of them will be for the keywords you are working on. This is also where longtail keywords can help you. Do your keyword research carefully and you will find keyword phrases that you can compete on and get not just Google’s first page, but the top spots…

The only spots that really mean anything are the top 3 on the first page, and what chance do I have of getting one of these?

If you approach them with a plan and consistently build your High PR Backlinks there is no reason you can’t grab those top 3 spots for almost any keyword you choose. The long tail keyword phrases will come easiest and fastest, but don’t give up on those highly sought after keywords the big dogs are sitting on, as they can be had with time and consistency.

You need lots of technical skill to build backlinks with anchor text and I don’t even know any HTML at all…

Folks, I am the king of cut and paste. The only real code you need to build backlinks with anchor text is this:

[a href="http://yourdomain.com"]Your Keyword or Phrase[/a]

That’s it! Just replace the opening and closing brackets [ and ] with and yourdomain.com with the url you want the backlink for and Your Keyword or Phrase with whatever keyword, keyword phrase or long tail keyword you choose. Just grab this snippet of code and save it in NotePad or any other text editor.

As you can see, the common knowledge about building High PR Backlinks that discourages most from even trying isn’t based on the reality of the situation. In fact it is designed to do exactly that: Discourage People!

Put together a list of the keywords and phrases you want to rank for and go start building those High PR Backlinks today! Good keyword research and consistency are really all you need to succeed.

Guaranteed Traffic and Guaranteed Traffic Free Backlinks


Common Mistakes In SEO Part 2

Sunday, October 18th, 2009 at 12:10 am  
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Common Mistakes in SEO – Part 2

Overuse of keywords

Another mistake that folks do after they attempt to optimize their website is by over-using keywords, or using them repeatedly in the title, tags and body. They believe that by overloading their web site’s content with their chosen keywords, they’ll be able to trick search engines, plus improve their site’s page ranking during the process.

Sadly, this is not essentially the case. Search engines will be able to detect if you’re committing the over-use of keywords, or “spamming”, plus if so, your web site can pay the ultimate price by getting itself banned from the search engine’s index.

Sensible or relevant content missing

You can believe which even if you are doing not offer any good or relevant content in your site which your site itself remains brilliant enough to become plus keep the traffic that you simply are able to produce, but thisbut ,, is just not the case, as sensible plus relevant content is what will get individuals, or your possible clients, to keep to your site.

People are driven to move to your web site with the keywords that you just have chosen, but it looks your website’s content which they will be shopping for, thus make certain which whatever keywords you have got chosen to use, those keywords can direct them to relevant web content within your site. Do take the time to write brilliant plus relevant content in order to make sure that your website would continue to perform well against others giving the identical thing. Remember that the only way that you are able get your website to square out against different sites would be your site’s content.

Wrong HTML codes = HTML errors

If your site commits a whole lot of HTML errors when individuals try to access it, whether or not it’s awfully brilliant plus relevant content, probabilities are people can visit your website a completely ton less. So before you submit your web site to look engine directories, you want to check plus double-check your HTML codes to avoid any problems together with your web site, such as slow loading time, browser conflicts, and low page ranking.

Too far graphics

Keep in mind which search engines detect texts when indexing, analyzing and checking sites, plus are not programmed to look for graphics, so creating a graphics-rich website can not provides it an edge over different sites in terms of SEO, but may actually have the opposite effect. Since search engines aren’t programmed to go looking for graphics, they might bypass your web site, giving it a lower page ranking.

Learn to avoid these SEO mistakes, plus you may be able to carry out a totally ton best than others.

Entering the world of SEO can be Frightening, if you want to really learn how to gather the benefits of your web page receiving all the traffic it deserves, I encourage you to visit my Home Business Consulting Blog and join our News Letter about all things related to SEO and Home business.

I also suggest you take a look at Brad Callen’s Keyword Elite It’s the best software on the Internet today for dominating SEO.

If you have any questions or for a 15 minute free consultation, Join my Mailing list and you will have direct access to me and my staff so we can help you out with your online needs.

Where can I buy a domain name and get cheap web hosting?

Friday, September 11th, 2009 at 3:30 am  
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I am planning on starting a social networking site of sorts(no more info is needed) I need to find a way to buy an unused domain name, and I need web hosting provider that will work with me on the high traffic of the site…I would love to keep the price low for starters.


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